In the summer of 2019 we, Flora & Renate, founded Frontback. The idea was inspired by the lack of t-shirts with good designs and reasonable pricing. Often the graphics are printed on the front of shirts, that is why we want to focus on the back. Surprisingly, that is how the name was born. The back is the front – Frontback.
Studied Industrial Product Design at the Hogeschool Rotterdam and Advertising at the Belgian Advertising School in Mechelen. Want to take a look at her work? Check out www.florahellemons.com
Second year Graphic Design student at the Willem de Kooning Academy in Rotterdam.